I'm John Suder, a designer, illustrator and lettering artist. See what I'm up to on Instagram, check out my Daily Drawings, visit my shop, or sign up for my Awesome Things newsletter.
L E T T E R I N G
Lettering examples.
These are self-initiated lettering and illustration projects done as part of my Daily Drawing series on Instagram.
I post daily lettering illustrations Monday thru Friday.
I L L U S T R A T I O N
‘The Doctor’ Experiments with lo-fi comic illustration and coloring.
‘Blame it on my ADD’ Pen and ink, colorized in Photoshop.
‘Atomic Punk’ More comic illustration and texture experiments. Apologies to Van Halen.
‘Eat Pizza, Make Love’ The best things in life. Pen and ink, colorized in Photoshop.
‘Hipster Ketchup’ Look close, the chicken has Ray Bans. Digital illustration created in Procreate.
‘It Might Have Been’ Don’t end up like this guy.
‘Because Science!’ Hand lettering within a vector illustration.
‘Air’ Comic illustration with more lo-fi color experiments.
‘Drama Llama’ The scarf is what makes it funnier. Pen and ink, Photoshop.
‘Run From Your Problems’ Started out as a mindless doodle, but I liked where it went. More Lo-fi comic style.
‘Donut Be Afraid’ I love doing these quick marker illustrations. Colorized in Photoshop.
‘We The People’ A detail of a collage of characters I used for self-promotion.
‘Nobody Cares’ #realtalk
‘Save Me’ A quick marker illustration and a pun.
‘National Hot Dog Day’ Who on earth would pass up an opportunity to draw a cartoon hot dog bespattering mustard upon himself?
I D E N T I T Y
Selected identity projects.
SUMO Heavy Logo. SUMO Heavy is an eCommerce consulting firm
SUMO Heavy Logo (alternate)
Resolve Media logo My old graphic design firm. Still around, if only in name.
Philly Founded logo. A project to gather Philly tech founders.
YAYOMG Logo. YAYOMG is a website aimed at ‘tweens.
Be Group logo. Be Group is a talent placement firm in Holland, PA.
Youth MOVE PA The Pennsylvania chapter of Youth MOVE National. Youth MOVE National was born to unite the voices of youth and young adults all across the country.
DISABILITY Logo for Mountain State Centers for Independent Living.
Qulture Matters logo. Qulture Matters is a blog centering around Asian American affairs.
ADShopper Logo. The concept was to make shoppable ads within email. A SUMO Heavy side project.
Family Counseling Center of St. Paul’s. The Family Counseling Center of St. Paul's is a behavioral health organization serving Wilmington, Delaware and the immediate surrounding community and the underserved Hispanic population.
HomeScore logo. HomeScore is a digital tool that offers smarter saving and decision support on the journey towards being mortgage ready.
Johnny Bones logo. Personal project. I dreamt this logo in my sleep, then woke up and drew it. That’s about where it ends, since a quick Google search tells us there’s already a Johnny Bones brand.
Alertalytics logo. A analytics dashboard. SUMO Heavy side project.
Chaperone Technologies logo. Chaperone Technologies developed antimicrobial products for a broad range of infectious diseases.
Far Northeast Farmers Market logo. The client was very specific in showing the row homes of the far Northeast Philadelphia in the logo. I really enjoyed this project, especially when the market was located a two blocks from my house.
Financial Promise logo. Financial tools for student loans.
GreenApple Media logo. Marketing and consulting firm.
Kaizen logo. Personal project. Kaizen is the Japanese word for improvement. At one time I considered starting a blog (just like everyone else di back then). Looking back, i shouldn’t have broken and stacked the word, but I still like how this looks. Maybe I’ll revisit this one day.
Nerve Tonic Brand logo. Nerve Tonic Brand is a clothing/lifestyle company I started a few years back as an outlet to sell my designs online.
Greener Pastures logo. Greener Pastures manages farmers markets in the Philadelphia area.
Global Creative Economy Conference Logo Client: Innovation Philadelphia/City of Philadelphia
W E B
Selected UI/UX designs for client projects.
‘Nicole Miller’ Full desktop and mobile site redesign. Nicole Miller is a client of SUMO Heavy.
TYR Sport Full desktop and mobile site redesign. TYR is a client of SUMO Heavy.
‘TYR Sport // Athletes’ Landing page design for a section on the TYR site highlighting their sponsored athletes.
‘TYR Sport // Athletes: Athlete Detail Page Design for individual athlete page, which aggregates states, merch, photo galleries and social media feeds of featured TYR sponsored athletes.
‘T-Spot.TB’ Home page design.
‘Sourpuss Clothing’ Complete site redesign. Had a lot of fun with this one a few years back. Sourpuss Clothing is a client of SUMO Heavy.
‘Aria Systems’ Home page design.
‘Lighting Cellar’ Complete site redesign. Lots of information to present and organize. Lighting Cellar is a client of SUMO Heavy.
‘TYR Customs’ This was an online goggle customizer that we built for TYR at SUMO Heavy. I designed the UI and UX and we had to present functional mockups at each stage of the design process.
P R I N T
‘Social Commerce Revisited' 2018’ A report updating trends in social commerce. Client: SUMO Heavy
‘8 of 10 CEO’s and Business Owners Are Confused by Social Media’ Full-page ad in Philadelphia Magazine. Client: Slice Communications
‘New Rules of Retail: Charting a Course Amidst a Fast Moving Seachange’ A whitepaper detailing disruptions in the retail sector. Client: SUMO Heavy
Marketing piece for the University City Science Center’s newest campus additions. Client: University City Science Center
A poster designed for Molly’s Books, a small independent book store in the Italian Market section fo Philadelphia. The client was very specific about the ‘Alice in Wonderland’ imagery, but really liked some of the 60’s-era style lettering I’m known for. 12.5” x 19”, 2-color silkscreen. Client: Molly’s Books
Marketing collateral brochure for the Science Center Incubator to attract bio and tech firms to the campus. Client: University City Science Center
Cover from Connections Community Support Programs 2008 Annual Report Client: Connections Community Support Programs
Page from Connections Community Support Programs 2008 Annual Report Client: Connections Community Support Programs
Real estate brochure for 3711 Market on the University City Sceince Center campus. Client: Cushman + Wakefield
‘2016 Digital Commerce Survey’ Whitepaper and survey detaialing online shopping habits for 2016 and beyond. Client: SUMO Heavy
I N F O G R A P H I C S
Selected infographic projects.
‘8 of 10 CEO’s and Business Owners Are Confused by Social Media’ Full-page ad in Philadelphia Magazine. Client: Slice Communications
‘The Rise of Smart Speakers and Voice Shopping’ Client: SUMO Heavy
‘Girl vs Grill’ Valentines’s Day Infographic for BBQ Guru.
“Social Media Platforms are Not Created Equal’ A comparison of social media platforms. Infographic for trade publications. Client: SUMO Heavy
‘The Evolution and Future of Social Commerce’ Infographic for trade publications. Client: SUMO Heavy
‘Love by the Numbers: A Valentine’s Day Infographic’ Infographic for trade publications. Client: SUMO Heavy
‘Hiring: The Be Group Way’ Infographic showing the Be Group hiring process. Client: Be Group
‘2011: By the Numbers’ Stats infographic recapping the year 2011. Used in marketing communications and blog posts. Client: SUMO Heavy
‘The Sights and Sounds and Clicks of Spring’ Seasonal infographic charting American’s spending habits. Infographic for trade publications. Client: SUMO Heavy
‘Post-Holiday Shopping Trends: The Other Side of Retail’ An infographic focusing on the ‘holiday return’ habits of consumers and opportunities for retailers. Infographic for trade publications. Client: SUMO Heavy
‘Happy Mother’s Day’ An infographic detailing consumer spending habits on Mother’s Day. Infographic for trade publications. Client: SUMO Heavy